Ainsel is an autonomous product operator.

You state a measurable goal. Ainsel gathers the evidence, plans the next action, runs it inside the rules you set, and measures the result.

The Ainsel home page: goals, pending approvals, and setup progress.

Steps

Ainsel takes a goal from statement to result.

01 · Connect

Evidence ledger

Connect your warehouse, or store records directly in Ainsel. It reads your accounts, events, feedback, and revenue data.

Metrics defined over records
Events timestamped and attributed
Feedback stored beside outcomes

02 · Plan

Every goal gets a measured plan.

State the goal. Ainsel measures the baseline, defines the metrics, and installs a plan of auditable steps. The plan waits for approval before it runs.

A goal page in the Ainsel dashboard: key results, the installed plan, and pending approvals.

03 · Approve

Nothing runs without approval.

Ainsel proposes each change with its reasoning attached. You approve it, or your approval policy approves it for you. Every change is recorded and can be undone in one click.

The Approvals page in the Ainsel dashboard with changes waiting for review.

04 · Act

Playbooks & campaigns

Ainsel runs the plan: playbooks, campaigns, journeys, and triggers. Each step targets specific records on a schedule.

Playbooks target lifecycle states
Journeys and triggers run on your events
Campaigns send through your channels

05 · Measure

Experiments & outcomes

Ainsel measures each outcome against the target, runs experiments, and updates the plan when the numbers change.

Experiments run with holdouts
Outcomes are tied to their intervention
Decisions are recorded with their reasoning

Trust

Ainsel asks before it acts.

Propose

Ainsel writes out the change: the records it will touch, the data it read, and the reason for it.

Approve

A person approves the change, or your approval policy approves it automatically. Nothing runs without approval.

Execute

The change runs. The evidence ledger records what ran, when it ran, and who approved it.

Roll back

Each executed change keeps its undo. One click restores the previous state.

Example

Set metric Churned accounts

Proposed by Ainsel · needs a person

Waiting

Count enterprise accounts in churn-risk lifecycle states, refreshed hourly. Attached to the goal “Reduce enterprise churn”.

ApproveRejectRolls back in one click

Select a step to see each state of the change.

Every change is recorded and can be undone.

Autonomy

Autonomy has three levels.

At the start, every change waits for approval. You choose what Ainsel may run alone, one rule at a time.

Ainsel proposes changes. People run every one of them.

Control

Enterprise auth

Sign-in and access control for organizations.

SSO and SAML through the identity broker
SCIM provisioning
Field-level access enforced by the server